![]() ![]() ![]() The Iron Man franchise is now viewed as one of Marvel's most valuable, and Tony Stark's sacrifice in Avengers: Endgame has gone down in cinema history as one of the key moments in film. Over the last decade, both Iron Man and actor Robert Downey, Jr. It proved a wise decision, with Iron Man grossing over $500 million in the global box office, and putting Marvel Studios on the map. In fact, at the time, even the comics had relegated Tony Stark to a pseudo-villain position in the aftermath of the "Civil War" event, and writers were gradually figuring out how to redeem him.Īnd yet, in spite of that, Marvel chose Iron Man to launch the MCU. It's hard to imagine now, but until 2008, Iron Man was largely seen as one of Marvel's second-tier characters - or even third-tier. Focus groups of schoolchildren picked Iron Man to be the Marvel Cinematic Universe's first movie.
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